v. 3 n. 1 (2014)

Visualizar v. 3 n. 1 (2014)

Publicado: 2014-04-28

Editorial

Ao leitor

Luiz Salomão Ribas Gomez
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Artigos

What is design? What is art? An old dilemma read through a Nelson Goodman text

Eduardo Côrte-Real

1 - 17
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Branding Today: the importance of Design in social media strategy

Sara Gancho, Rachel Cooper

18 - 30
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Communication design and the age of abundance

Tomás Garcia Ferrari

31 - 40
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Forbidden pleasures

Richard Williams

41 - 51
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Um olhar sobre o design experiencial no processo de gestão de marcas

Paula Felipe Schlemper de Oliveira

52 - 67
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Integrating strategic and sustainable design approach for innovation process: a cement case study

Cristiano Alves, Gileno Negreiros, Susie Macedo, Kilder Ribeiro

68 - 79
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Case Study: Small Investment Big Results—Packaging Design as Brand Development for Locally-owned Business in Texas

Nil Santana

80 - 92
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Neuromarketing: insightful, but not mind reading

Fabrício Alano Pamplona

93 - 112
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